The code of the search engine algorithm, which is responsible for calculating the relevance of site pages based on hundreds of parameters, is unknown to anyone. This is a complex formula that can change its parameters on a daily basis, which makes it impossible for seo optimizers to hack and use the algorithm. SEO website promotion is based on increasing the relevance of individual pages, which allows you to bring the site to the best positions in search results.
During the process of scanning a site page, the search engine compares its content to match the keyword by which the required page is being promoted.
It is generally accepted that the presence of a keyword in the following HTML structures affects the page weight and relevance.:
The keyword must be in the title tag.
It should also be in the meta tag of the short description of the page – description.
The keyword in the tag is keywords.
Keywords should be used in headings and subheadings (h1 – h2).
Search engines welcome text links on the page.
Text links from other pages have a good effect on page performance.
Keywords should be written in the description of the images – alt.
It is very good when the image name contains keywords.
You should also consider the following factors that affect the relevance of the page:
The keywords should be in the text of the page.
The site's pages should be popular with users.
The density of keywords and their placement plays an important role.
The TIC affects website promotion.
Recommendation links should be placed on reputable thematic sites.
The recommendation link should send the user to the relevant page.
For proper SEO website promotion, it is necessary to find a middle ground. Overoptimization can be more harmful to a website than a lack of seo optimization.
What can lower the rank of the site's pages?
There are factors that lower the rank of the site's pages:
Search spam and other technologies prohibited by search engines.
Re-optimization of the site pages.
Very long page addresses (URLs).
A large number of outgoing links from the page (no more than 100 internal links).
The presence of special characters in the url - &, #, ?, %.
The presence of a large amount of javascript on the page.
The presence of Flash on the page.
The site structure is below the third level in terms of attachments.
The presence of frames.
Graphics as navigation.
Frequent redirects are URL redirects.
Often, negative factors affecting the page rank are website design elements. They make it difficult for the search robot to work while indexing the site's pages. The fewer such elements you use on your site's pages, the higher the chances of getting high positions for your queries on the search results pages. 1xbet exclusive bookmaker offers, free bets, and the latest promotional codes. Search for premier welcome bonuses to reputable bookmakers. The 1xbet promo code free bet no deposit unlocks new bettors to claim a 100% signup bonus up to $200 on the debut deposit with a minimum of $1. Claim your welcome bonus using the bonus code for 1Xbet when registering your account. Finding valid 1xbet promo codes for a no deposit bonus might seem challenging, but several reliable sources consistently provide updated codes.

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